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The Swag Home Staging & Design team members are experts at creating inviting interiors —whether they are serving clients who want to stage their home to sell it or furnish a new one.

FROM LEFT: Lizzy Dunavant, Erin Barrow, Mollie Piccirilli, Jennifer Felton

Tell us about the two divisions of your business.
Swag: We do home staging for sellers, and we fully furnish model homes in residential and new construction for builders. For home staging, we offer monthly rentals for turn-key furniture, art, and accessories. We also provide builder design and interior services where we assist with all interior and exterior finishes.

Can we shop with you?
Swag: Our warehouse is not open to the public, but our Design Studio is open by appointment only for our contracted Builders’ Design Clients. To keep things looking new, we rotate our inventory regularly and transition furniture pieces as design styles shift. We visit markets in Atlanta, High Point, and Las Vegas regularly and order inventory bi-monthly direct from our favorite brands. Furniture pieces we always keep on hand are sofas, accent chairs, beds of all sizes, dining tables and chairs, and barstools. 

Why is staging so important?
Swag: Staging allows prospective buyers to visualize themselves living in a home. It gives them a sense of being home without looking at the current owner’s items.

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When staging a house, what are a few can’t-miss items that make a house feel like a home?
Swag: We like to use a base of neutral furnishings. Then, we add color and texture through large pieces of art, rugs, and pillows. Greenery is good for softening spaces, and lamps are important because they create a cozy glow.  

Staged properties sell up to 25% over listing price and spend 75% less time on the market than a non-staged home. 

Favorite paint colors that you can never go wrong with and why?

  • Westhighland White, Sherwin-Williams. This is a cool but neutral white without any creamy undertones. 
  • Elephant’s Ear, Sherwin-Williams. This is a warm taupe that we prefer over a cold harsh gray.
  • Down Pipe, Farrow & Ball. This dark, moody green-gray-blue is chameleon-like. It changes with the natural light. It’s one of our favorite go-to’s if you are feeling bold in your paint color choice.

Swag Design Studio
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